J.D. Power has named the 2024 Hyundai SANTA FE as the most appealing vehicle in the midsize SUV segment in the 2024 U.S. Automotive Performance, Execution and Layout (APEAL) StudySM. The newly launched SANTA FE received high marks for its exceptional consumer appeal and satisfaction in its segment. In addition, Hyundai’s lineup showed strong performance overall, with the Hyundai Kona securing second place in its respective segment and demonstrating significant improvements across various categories. As a brand, Hyundai climbed three ranks to achieve fourth place among mass-market automakers.
Hyundai Motor Group (the Group) and Bell Canada today announced a multi-year extension of their strategic partnership to provide Canadian customers with advanced in-car connected infotainment services, raising the bar for in-vehicle experiences.
Hyundai Motor Company is launching The Path of An Archer, an innovative and immersive archery experience showcasing the fusion of sports and technology. The event will be held from July 26 to August 18 at Hyundai Motorstudio Goyang in Korea.