Business Hyundai Motor and Plus Unveil Concept for Autonomous Hydrogen Freight Ecosystem at ACT Expo 2025
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Hyundai Motor and Plus Unveil Concept for Autonomous Hydrogen Freight Ecosystem at ACT Expo 2025
SEOUL/ANAHEIM, April 29, 2025 – Hyundai Motor Company and Plus unveiled a shared vision at the Advanced Clean Transportation (ACT) Expo 2025 in Anaheim, California, outlining how their collaboration on autonomous hydrogen-powered fuel cell trucks aims to accelerate the development of a hydrogen-powered freight network in the United States.
The collaboration pairs Hyundai Motor’s hydrogen-powered XCIENT Fuel Cell truck with Plus’s AI-based autonomous driving software, SuperDrive™, proposing a scalable and cost-effective solution to long-haul freight that aims to reduce the carbon footprint of commercial transportation.
“Hyundai Motor believes in a sustainable future powered by advanced fuel cell technologies”, said Jim Park, Senior Vice President of Commercial Vehicle and Hydrogen Business Development at Hyundai Motor North America. “We hope to continue our partnership with Plus to add autonomous driving capabilities to XCIENT Fuel Cell trucks in the future and provide our fleet operator customers with additional solutions that improve road safety and freight efficiency. The concept shared today shows why we value this partnership and the vision for what autonomous hydrogen fuel cell trucks can deliver.”
David Liu, CEO and Co-Founder of Plus, added: “Autonomous hydrogen fuel cell trucks are a transformative step forward in sustainable freight. By combining self-driving and zero-tailpipe emission technologies, we are laying the groundwork for a cleaner, more efficient transportation system that meets the demands of today and the needs of tomorrow. We are excited to showcase a concept for the sustainable future we expect to create with innovation-driven partners like Hyundai Motor.”
In the concept video, Hyundai Motor and Plus outline a practical framework for deploying autonomous hydrogen fuel cell trucks along high-utilization hub-to-hub routes. The approach focuses on:
Autonomous hydrogen fuel cell trucks offer zero-tailpipe emissions, fast refueling, long driving range, quieter operation, and reduced maintenance. These features position Hyundai Motor’s XCIENT Fuel Cell truck as an ideal candidate for continuous long-haul transport, particularly as the hydrogen ecosystem matures.
The video illustrates how this infrastructure can be built out incrementally, with each added delivery route increasing network efficiency and economic viability – benefiting not only autonomous trucks, but also other hydrogen-powered vehicles. Over time, this blueprint envisions a self-reinforcing cycle of vehicle adoption, infrastructure development, and lower operational costs per unit.
Hyundai Motor is operating 30 XCIENT Fuel Cell trucks at the Ports of Oakland and Richmond through the NorCAL ZERO Project – the largest hydrogen truck deployment in North America. Since September 2023, these trucks have logged nearly 450,000 miles in zero-tailpipe emission freight transport, including container hauling.
In Georgia, 21 XCIENT trucks support logistics at Hyundai Motor Group Metaplant America under the HTWO Logistics initiative with GLOVIS America. Powered by on-site hydrogen production and refueling, the fleet handles nearly half of the plant’s logistics. Hyundai Motor plans to scale this ecosystem globally and expand its HTWO hydrogen brand into an open collaboration platform.
Sunnah Baek
sunnah.baek@hyundai.com
Global PR Contents · Hyundai Motor Company
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About Hyundai Motor Company
Established in 1967, Hyundai Motor Company is present in over 200 countries with more than 120,000 employees dedicated to tackling real-world mobility challenges around the globe. Based on the brand vision ‘Progress for Humanity,’ Hyundai Motor is accelerating its transformation into a Smart Mobility Solution Provider. The company invests in advanced technologies such as robotics and Advanced Air Mobility (AAM) to bring about revolutionary mobility solutions, while pursuing open innovation to introduce future mobility services. In pursuit of sustainable future for the world, Hyundai will continue its efforts to introduce zero emission vehicles equipped with industry-leading hydrogen fuel cell and EV technologies.
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