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Hyundai Drives the Future with IONIQ 5 ASEAN Tour on a 2.751 km Journey Across Five Countries

22 Nov, 2023 06:03 PM




  • Commencement: Novemebr 20th at Hyundai Motor Group Innovation Center Singapore (HMGICS), Singapore; Conclusion: November 30th at Royal Palace, Ho Chi Minh City, Vietnam 
  • 2,751-kilometer route spanning from Singapore, Malaysia, Thailand, Cambodia, and Vietnam 
  • 24 diverse participants, including Hyundai Motor company representatives, Automobile Association of Singapore (AAS) members, Hyundai club enthusiasts, local influencers across ASEAN, and Key Opinion Leaders (KOL) from Indonesia and Thailand
  • Convoy includes three cars from HMGICS and two from Hyundai Motor Manufacturing Indonesia (HMMI), covering all the route, showcasing IONIQ 5's reliability, eco-friendliness, and long-distance capabilities


JAKARTA, November 20, 2023 – Hyundai Motor Company proudly launches the "Go Far with Zero Worries" IONIQ 5 ASEAN Tour, covering an exceptional 2,751-kilometer route across Southeast Asia. The Flag Off Ceremony took place at the Hyundai Motor Group Innovation Center Singapore (HMGICS) on November 20th, concluding at Ho Chi Minh City's Royal Palace in Vietnam on November 30th.

The convoy, consisting of three cars from HMGICS and two from Hyundai Motor Manufacturing Indonesia (HMMI), showcases the IONIQ 5's reliability, eco-friendliness, and long-distance capabilities. The journey spans five different countries in Southeast Asia, commencing in the vibrant city of Singapore and weaving through Malaysia, Thailand, Cambodia, and concluding in Ho Chi Minh City, Vietnam—an EV tour featuring the most visited countries in Southeast Asia.

Originating in South Korea, this tour witnessed collaboration between the Association of Singapore (AAS) and Hyundai Korea Domestic Market, spanning the Korean Peninsula to Jeju Island. Now, with Hyundai Motor ASEAN Headquarters joining forces, this epic adventure marks a significant milestone, aiming to surpass expectations and redefine the automotive landscape with cutting-edge technology.

Twenty-four diverse participants, including representatives from Hyundai Motor Company, the AAS, Hyundai club members, local community influencers across ASEAN countries, and Key Opinion Leaders (KOL) from Indonesia and Thailand, will embark on this journey. Exploring over 20 iconic destinations, such as the Penang Heritage Walk in Malaysia and the Bayon Temple in Cambodia, the IONIQ 5 proves to be a reliable companion for a long-distance journey.

Youngtack Lee, President of Hyundai Motor ASEAN Headquarters, expressed during his welcome remarks at the Flag Off ceremony, “Our aspiration through this journey is to demonstrate the reliability, eco-friendliness, and long-distance capabilities of the IONIQ 5, aiming to reduce consumers' doubts and anxiety about EVs, especially in the region.”

Pioneering a new era in automotive technology, the IONIQ 5 Vehicle to Load (V2L) innovative feature allows the IONIQ 5 to serve as a charging port, benefiting not only the participants of the tour but also the local communities along the route. With V2L, the IONIQ 5 becomes a versatile energy hub, empowering participants to tap into its electrical prowess for various needs, from powering gadgets to providing on-the-go electricity for community events. This forward-thinking technology exemplifies Hyundai's commitment to smart and sustainable mobility, transforming the IONIQ 5 into a driving force for positive change throughout the ASEAN region.

The tour not only marks a historic collaboration between many key stakeholders but also symbolizes seamless connectivity and cooperation across borders. This journey becomes a catalyst for positive change and technological innovation.

As the tour progresses, it not only redefines the driving experience but also signifies a pivotal moment in the automotive industry. The IONIQ 5 is not just a vehicle; it's a symbol of Hyundai's dedication to shaping a more sustainable and connected future for the ASEAN region. The IONIQ 5 ASEAN Tour is not merely a journey; it's a transformative exploration, paving the way for a new era in electric mobility.

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About Hyundai Motor ASEAN HQ
In 2019, the Hyundai Motor ASEAN headquarters opened in Jakarta, Indonesia to manage the ASEAN region and Macau, Taiwan, Hong Kong, Mongolia sales, marketing, aftersales, fleet and dealer activities.
Committed to the region, we built up the South East Asia operations by opening production facilities at the PT Hyundai Motor Manufacturing Indonesia (HMMI) in Cikarang, West Java, Indonesia. The plant is built in 77.6 ha of land in Cikarang and has been operated since the second half of 2021 with the annual capacity of 150,000. The plant also acts as the production hub for the South East Asia region with highly-skilled employees and experts Half of the output will be exported to the neighboring countries in Southeast Asia.
A total of US$1.55 billion will be invested in the plant along with the future product developments until 2030. The company also invests in developing the Hyundai Mobility Innovation Centre, located within the same area as HMMI, to ensure that every innovation and development from Hyundai meets the wishes and needs of ASEAN region customers.

Contact:

Natalia Widjaja
Hyundai Motor ASEAN HQ
Brand Experience Assistant Manager
natalia.widjaja@hyundai.com